Aliso Niguel High School Youth Participate in
South Orange County Underage Drinking Task Force Youth Activity
Aliso Viejo, CA – As part of the South Orange County Underage Drinking Task Force (SOCUDTF), youth from the Aliso Niguel High School Character Counts Club participated in a collaborative community prevention activity called Sticker Shock on Saturday, January 31, 2009. This activity from MADD-OC serves as part of the SOCUDTF campaign to reduce underage drinking in South Orange County communities.
The Sticker Shock activity aims to prevent youth access to alcohol. Youth visited off-sale alcohol outlets and placed stickers with prevention messages on alcohol multi-packs. This created a visual reminder to purchasers that it is illegal to provide alcohol to anyone under the legal drinking age of 21 years old. Messages also reminded customers that you have to be 21 years old to purchase alcohol. The implementation of this youth activity was specifically planned to take place before Super Bowl Sunday.
Four (4) off-sale alcohol establishments in Aliso Viejo participated in this program. Chevron, Shell R&M Pacific Rim, Aliso Creek Shell, and All Hands Car Wash welcomed the youth group and adult advisors.
The South Orange County Underage Drinking Task Force, MADD-OC, and the National Council on Alcoholism and Drug Dependence – Orange County commend these establishments for participating in this youth activity to prevent and reduce underage drinking in the City of Aliso Viejo. Many thanks go out to the Aliso Niguel High School Character Counts Club students who are invested in reducing underage drinking in their community.
For more information on the South Orange County Underage Drinking Task Force (SOCUDTF) and decreasing alcohol availability to minors, please contact Terah Glass at 949.595.2288 x318 or tglass@canoc.org.
